BRP Inc. sees a notable price increase amidst significant tariff changes and leadership updates.
This week, BRP Inc. (DOO.TO) experienced a positive price movement, closing at C$87.05 on Tuesday, reflecting a 2.17% gain for the day and a 3.07% increase over the week. This uptick comes after recent developments regarding U.S. tariffs and a leadership transition.
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BRP Inc
DOO.TO
DOO.TO
BRP Inc
WealthAwesomeMarket cap
$6.19B
P/E
20.4x
Div. yield
1.06%
Div. / share
$0.90
52W high
$111.68
52W low
$66.42
1W change
+3.07%
Beta
1.02
Analyst Price Targets
Based on analyst covering DOO
Wall Street analysts forecast DOO stock price to rise 9.9% over the next 12 months.
Consensus
Moderately BullishBased on avg. target vs last close (formal rating unavailable for Canadian listings)
Avg. Target
C$95.63
+9.9% Upside
Current Price
C$87.05
Last close
Analyst ratings and price targets are updated periodically. Not financial advice.
Wealth Awesome Price Forecast
WA ModelStatistical 90-day price range based on DOO's historical volatility
30-Day Vol
26.9%
Annualized
90-Day Vol
82.5%
Annualized
Trend (90d)
+50.0%
Annualized drift
90d Mean
C$104.07
Expected price
| Horizon | Expected | 68% Range (1σ) |
|---|---|---|
| 30 trading days | C$92.39 | C$84.19 – C$101.38 |
| 60 trading days | C$98.06 | C$85.99 – C$111.82 |
| 90 trading days | C$104.07 | C$88.61 – C$122.23 |
Methodology: Range is calculated using 30-day realized volatility via geometric Brownian motion (log-normal model). 68% band = ±1σ, 95% band = ±2σ. This is a statistical model, not a prediction. Past volatility does not guarantee future results. Not financial advice.
Investor takeaway: Investors in BRP Inc. should consider how U.S. tariff changes might impact the company's future profitability, along with the leadership changes that could influence its strategic direction.
C$87.05: BRP's Closing Price Reflects a 2.17% Daily Gain
With a current market cap of approximately C$6.19 billion and a P/E ratio of 20.38, BRP's valuation aligns with its growth potential, though the recent tariff changes could affect future earnings.
Bull case
Denis Le Vot’s appointment as CEO could introduce new strategies and perspectives at BRP, potentially driving growth. The company’s recent expansion of its logistics capabilities may also improve operational efficiency.
Bear case
The suspension of FY27 guidance due to rising tariff costs poses a significant risk, potentially leading to higher expenses and reduced profitability. Investors should keep an eye on how BRP tackles these challenges moving forward.
Price Action Overview
BRP Inc. has seen a notable increase in its stock price this week, closing at C$87.05, which marks a 2.17% rise for the day and a 3.07% increase over the past week. Despite this recent uptick, the stock is down 1.67% over the last month and has declined 11.63% year-to-date.
Recent Company News
BRP announced the suspension of its FY27 guidance due to changes in U.S. tariffs on imported snowmobiles and other off-road vehicles, which are expected to significantly increase costs. The company estimates an incremental tariff cost of over $500 million for the remainder of the year. Additionally, Denis Le Vot has been appointed as the new President and CEO, effective February 1, 2026, which may bring fresh leadership and vision to the company.
Technical Picture
The technical indicators for BRP Inc. show that the stock is currently trading above its 50-day moving average of C$83.06, representing a 4.8% increase. However, it is trading below its 200-day moving average of C$92.20, which is 5.6% lower than the current price. The stock has a beta of 1.02, indicating it moves in line with the broader market. The 52-week range for BRP shares is between C$66.42 and C$111.68, with the current price sitting at approximately 46% of this range. Notably, the trading volume has surged to 665,071 shares, significantly higher than the 20-day average volume of 261,676 shares, indicating heightened investor interest.
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