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What's Going On With Rogers Communications Inc Stock Thursday?

By Wealth Awesome -

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Stocks & ETFs:RCI-B.TO

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Rogers Communications Inc sees slight declines amidst strategic partnerships and content expansions.

This week, Rogers Communications Inc (RCI-B.TO) has experienced a modest downward trend in its stock price, closing at C$50.32, down 0.91% for the day and 0.71% over the past week. Despite these declines, the company remains active in strategic initiatives that may influence its future performance.

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Rogers Communications Inc

RCI-B.TO

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RCI-B.TO

Rogers Communications Inc

Source:WealthAwesomeWealthAwesome
↓ $1.34 (-2.97%)
120 day period
$43.75$49.08$54.41Apr 13Jul 8Oct 1

Market cap

$23.67B

P/E

3.8x

Div. yield

4.56%

Div. / share

$2.00

52W high

$54.69

52W low

$42.95

1W change

-4.14%

Beta

0.81

Analyst Price Targets

Based on analyst covering RCI-B · as of Oct 2, 2026

📈

Wall Street analysts forecast RCI-B stock price to rise 35.6% over the next 12 months.

Consensus

Bullish

Based on avg. target vs last close (formal rating unavailable for Canadian listings)

Avg. Target

C$59.31

+35.6% Upside

Previously C$59.47 on Sep 21, 2026

Current Price

C$43.75

Last close

Compare analyst targets →

Targets are snapshotted when they change. Unchanged figures keep their original date. Not financial advice.

Wealth Awesome Price Forecast

WA Model

Statistical 90-day price range based on RCI-B's historical volatility

HistoricalForecast68%95%
C$29.92C$35.14C$40.37C$45.59C$50.82C$56.04TodayMay 26Jul 29Oct 1Nov 13Dec 27Feb 8

30-Day Vol

22.5%

Annualized

90-Day Vol

27.9%

Annualized

Trend (90d)

-22.4%

Annualized drift

90d Mean

C$40.38

Expected price

HorizonExpected68% Range (1σ)
30 trading daysC$42.60C$39.41 – C$46.04
60 trading daysC$41.47C$37.15 – C$46.30
90 trading daysC$40.38C$35.29 – C$46.21

Methodology: Range is calculated using 30-day realized volatility via geometric Brownian motion (log-normal model). 68% band = ±1σ, 95% band = ±2σ. This is a statistical model, not a prediction. Past volatility does not guarantee future results. Not financial advice.

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Investor takeaway: Investors should consider the implications of Rogers' recent strategic partnerships and content expansions while evaluating the stock's performance. The current price action reflects a complex interplay of market sentiment and company developments.

Rogers Communications Inc's stock closed at C$50.32, down 0.91% today.

The stock has moved 4.18% higher over the past month, indicating potential resilience despite recent fluctuations.

Bull case

Rogers' ongoing partnerships and content expansions, including the extension with OEG Sports & Entertainment and the sublicensing deal with Quebecor for NHL games, could boost subscriber growth and enhance revenue streams, supporting a positive outlook.

Bear case

However, the stock's recent performance, along with a relatively low P/E ratio of 4.46, may raise concerns about the company's growth prospects and competitiveness in the crowded telecommunications market.

Recent Price Action

Rogers Communications Inc's stock closed at C$50.32, reflecting a 0.91% decline on the day and a 0.71% drop over the week. Despite this week's downturn, the stock has gained 4.18% over the past month, indicating some resilience amidst market fluctuations.

Company News and Catalysts

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Rogers has been active in forming strategic partnerships that may enhance its market position. Notable developments include the extension of its partnership with OEG Sports & Entertainment for another 10 years, which could provide added value through exclusive content offerings. Additionally, Rogers has agreed to a 12-year sublicensing deal with Quebecor for broadcasting NHL games in French, expanding its reach in the sports content market. These moves may contribute positively to subscriber growth and revenue.

Technical Picture

From a technical perspective, Rogers' stock is currently trading above its 50-day moving average of C$48.58, suggesting a short-term bullish trend. However, it is slightly below its 200-day moving average of C$50.66, indicating potential resistance. The stock has a 52-week range of C$43.36 to C$54.69, currently positioned at 61% of this range. With a beta of 0.81, Rogers is less volatile than the overall market, which may appeal to conservative investors.

Insider Activity

No significant insider activity has been reported recently for Rogers Communications Inc, which may suggest stability in management and no immediate concerns from insiders regarding the company's performance.

Price Action Summary

As of the latest close, Rogers Communications Inc's stock is at C$50.32, reflecting a 1D change of -0.91%. Investors may want to monitor the impact of ongoing strategic initiatives on the stock's future performance.

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Wealth Awesome
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Wealth Awesome

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This content has been reviewed by CFA® charterholders and Certified Financial Planners (CFP®) with over a decade of experience in Canadian financial markets. All information is fact-checked against official Canadian sources and regulations.

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⚠️ Professional Disclaimer

This content is for educational purposes only and should not be considered personalized financial advice. While our team brings professional expertise, individual circumstances vary. For personalized guidance, consult with a qualified financial advisor, tax professional, or mortgage specialist.

Published: September 10, 2026
Last Updated: October 2, 2026

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