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Why Intuit stock is gaining today

By Wealth Awesome -

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Stocks & ETFs:INTU.US

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Intuit Inc. (INTU) is seeing a positive uptick in its stock price amidst recent partnerships and strategic initiatives.

Intuit Inc. (NASDAQ:INTU) is rising today, with shares increasing by 1.13% to close at CA$284.25. This uptick comes as the company announces new partnerships aimed at enhancing its product offerings and improving customer compliance.

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Intuit Inc

INTU.US

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INTU.US

Intuit Inc

Source:WealthAwesomeWealthAwesome
↑ $14.89 (5.56%)
74 day period
$253.95$311.93$369.92Jun 17Aug 11Oct 1

Market cap

$75.57B

P/E

16.8x

Div. yield

1.74%

Div. / share

$4.80

52W high

$682.76

52W low

$251.72

1W change

+2.04%

Beta

0.98

Analyst Price Targets

Based on 34 analysts covering INTU · as of Sep 17, 2026

📈

Wall Street analysts forecast INTU stock price to rise 2263.6% over the next 12 months.

Consensus

Strong Buy

4.53 / 5.00

Avg. Target

C$405.60

+2263.6% Upside

Current Price

C$17.16

Last close

Analyst Breakdown (34 analysts)

Strong Buy 23
Buy 6
Hold 5
Compare analyst targets →

Targets are snapshotted when they change. Unchanged figures keep their original date. Not financial advice.

Wealth Awesome Price Forecast

WA Model

Statistical 90-day price range based on INTU's historical volatility

HistoricalForecast68%95%
C$181.46C$245.32C$309.19C$373.05C$436.91C$500.77TodayJun 17Aug 11Oct 1Nov 13Dec 27Feb 8

30-Day Vol

40.0%

Annualized

90-Day Vol

45.5%

Annualized

Trend (90d)

+18.0%

Annualized drift

90d Mean

C$301.58

Expected price

HorizonExpected68% Range (1σ)
30 trading daysC$288.91C$251.71 – C$331.62
60 trading daysC$295.18C$242.90 – C$358.72
90 trading daysC$301.58C$237.53 – C$382.92

Methodology: Range is calculated using 30-day realized volatility via geometric Brownian motion (log-normal model). 68% band = ±1σ, 95% band = ±2σ. This is a statistical model, not a prediction. Past volatility does not guarantee future results. Not financial advice.

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Investor takeaway: Investors are encouraged by Intuit's strategic moves, including partnerships that enhance its QuickBooks platform, potentially leading to increased customer satisfaction and revenue growth.

1.13% Increase in Stock Price

Intuit's stock price has shown resilience with a 1.13% gain today, despite a recent trend of declines over the past month.

Bull case

Intuit's recent partnerships, like the one with SimpleClosure, are expected to make operations smoother for users. This could help retain existing customers and attract new ones. Plus, the company’s competitive pricing and strong market presence put it in a good position for future growth.

Bear case

Even with today’s positive movement, Intuit has faced challenges over the past month, with shares down 17.87%. Concerns about declining earnings projections and competitive pressures in the financial software space could impact future performance.

Strategic Partnerships Enhance Offerings

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Intuit's partnership with SimpleClosure aims to simplify the process of closing payroll tax accounts for QuickBooks users. This initiative is expected to provide a seamless experience for businesses, reducing the complexity involved in compliance and potentially increasing customer loyalty.

Positive Market Reception

The market has responded positively to Intuit's strategic initiatives, reflected in the stock's rise today. Analysts believe that these partnerships could lead to improved customer satisfaction and retention, which are critical for long-term growth in the competitive financial software landscape.

Earnings Outlook and Market Position

While Intuit's stock is gaining today, investors remain cautious due to recent earnings projections that indicate a potential decline. The upcoming earnings report will be crucial for assessing the company's performance and its ability to navigate challenges in the financial technology sector.


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Wealth Awesome
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Wealth Awesome

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✅ Reviewed by Certified Financial Professionals

This content has been reviewed by CFA® charterholders and Certified Financial Planners (CFP®) with over a decade of experience in Canadian financial markets. All information is fact-checked against official Canadian sources and regulations.

Why these credentials matter: CFA® charterholders complete 900+ hours of rigorous study in investment analysis and ethics. CFP® professionals are held to the highest standards of financial planning competency and fiduciary duty in Canada.

📊 Data AccuracyVerified sources
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⚠️ Professional Disclaimer

This content is for educational purposes only and should not be considered personalized financial advice. While our team brings professional expertise, individual circumstances vary. For personalized guidance, consult with a qualified financial advisor, tax professional, or mortgage specialist.

Published: October 5, 2026
Last Updated: October 5, 2026

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