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Why Strategy stock is gaining today

By Wealth Awesome -

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Stocks & ETFs:MSTR.US

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MicroStrategy's strategic moves in the cryptocurrency space are paying off as its stock rises.

MicroStrategy Incorporated (NASDAQ:MSTR) is gaining today, up 1.48% to close at CA$160.95. The company has made headlines recently with its aggressive Bitcoin acquisition strategy, which is beginning to show positive effects on its stock performance.

Investor takeaway: Investors should keep an eye on MicroStrategy's ongoing Bitcoin purchases and the potential impact of its proposed daily dividend strategy on stock liquidity and demand.

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MicroStrategy Incorporated

MSTR.US

Full stock page →

MSTR.US

MicroStrategy Incorporated

Source:WealthAwesomeWealthAwesome
↑ $42.05 (36.08%)
69 day period
$82.31$125.41$168.50Jun 17Aug 6Sep 25

Market cap

$63.01B

52W high

$365.21

52W low

$81.81

1W change

+3.05%

Beta

3.60

Analyst Price Targets

Based on 13 analysts covering MSTR · as of Sep 23, 2026

📈

Wall Street analysts forecast MSTR stock price to rise 2030.4% over the next 12 months.

Consensus

Buy

4.31 / 5.00

Avg. Target

C$229.87

+2030.4% Upside

Previously C$228.53 on Sep 17, 2026

Current Price

C$10.79

Last close

Analyst Breakdown (13 analysts)

Strong Buy 7
Buy 5
Strong Sell 1
Compare analyst targets →

Targets are snapshotted when they change. Unchanged figures keep their original date. Not financial advice.

Wealth Awesome Price Forecast

WA Model

Statistical 90-day price range based on MSTR's historical volatility

HistoricalForecast68%95%
C$54.20C$175.92C$297.65C$419.37C$541.09C$662.82TodayJun 17Aug 6Sep 25Nov 7Dec 21Feb 2

30-Day Vol

102.2%

Annualized

90-Day Vol

89.5%

Annualized

Trend (90d)

+50.0%

Annualized drift

90d Mean

C$189.62

Expected price

HorizonExpected68% Range (1σ)
30 trading daysC$168.34C$118.30 – C$239.54
60 trading daysC$178.66C$108.49 – C$294.22
90 trading daysC$189.62C$102.93 – C$349.32

Methodology: Range is calculated using 30-day realized volatility via geometric Brownian motion (log-normal model). 68% band = ±1σ, 95% band = ±2σ. This is a statistical model, not a prediction. Past volatility does not guarantee future results. Not financial advice.

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Market Cap: CA$63.01 Billion

MicroStrategy's market cap reflects its position as a leading corporate holder of Bitcoin, underscoring the company's unique strategy in the tech and finance sectors.

Bull case

MicroStrategy's significant Bitcoin holdings and its recent proposal for daily dividends on preferred shares could boost liquidity and attract more investors. This might drive the stock price higher.

Bear case

Despite today's gains, MicroStrategy's heavy reliance on Bitcoin leaves it vulnerable to volatility, especially if cryptocurrency prices drop further.

Bitcoin Acquisition Strategy

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MicroStrategy has recently acquired 1.67K Bitcoin for about $142.7 million, bringing its total holdings to 847.67K Bitcoin. This aggressive strategy aims to strengthen the company's position in the cryptocurrency market, potentially enhancing shareholder value over time.

Proposed Daily Dividends

To improve liquidity and draw in more investors, MicroStrategy has proposed switching to daily dividend payments for its preferred shares. This move is intended to make the preferred stocks more attractive, which could increase demand and help stabilize the stock price.

Market Performance Overview

As of the latest trading session, MicroStrategy's stock has shown resilience, gaining 1.48%. With a market cap of CA$63.01 billion, the company's unique approach to blending traditional finance with cryptocurrency holdings sets it apart in the market.

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Wealth Awesome
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Wealth Awesome

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✅ Reviewed by Certified Financial Professionals

This content has been reviewed by CFA® charterholders and Certified Financial Planners (CFP®) with over a decade of experience in Canadian financial markets. All information is fact-checked against official Canadian sources and regulations.

Why these credentials matter: CFA® charterholders complete 900+ hours of rigorous study in investment analysis and ethics. CFP® professionals are held to the highest standards of financial planning competency and fiduciary duty in Canada.

📊 Data AccuracyVerified sources
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⚠️ Professional Disclaimer

This content is for educational purposes only and should not be considered personalized financial advice. While our team brings professional expertise, individual circumstances vary. For personalized guidance, consult with a qualified financial advisor, tax professional, or mortgage specialist.

Published: September 28, 2026
Last Updated: September 28, 2026

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