BRP Inc stock shows mixed performance this week amid recent analyst updates and product launches.
BRP Inc (DOO.TO) has seen some fluctuations in its stock price this week, closing at C$81.21, a slight increase of 0.32% on the day but a decrease of 3.35% over the week. The consumer discretionary company has been in the spotlight due to recent analyst target increases and notable product announcements.
Investor takeaway: Despite the recent drop in stock price, BRP's outlook remains bullish according to analysts, suggesting potential for recovery as the company continues to innovate and expand its product offerings.
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BRP Inc
DOO.TO
DOO.TO
BRP Inc
WealthAwesomeMarket cap
$5.79B
P/E
52.8x
Div. yield
1.13%
Div. / share
$0.93
52W high
$111.68
52W low
$66.92
1W change
-3.35%
Beta
1.02
Analyst Price Targets
Based on analyst covering DOO ยท as of Sep 17, 2026
Wall Street analysts forecast DOO stock price to rise 26.3% over the next 12 months.
Consensus
BullishBased on avg. target vs last close (formal rating unavailable for Canadian listings)
Avg. Target
C$103.07
+26.3% Upside
Current Price
C$81.60
Last close
Targets are snapshotted when they change. Unchanged figures keep their original date. Not financial advice.
Wealth Awesome Price Forecast
WA ModelStatistical 90-day price range based on DOO's historical volatility
30-Day Vol
45.9%
Annualized
90-Day Vol
36.5%
Annualized
Trend (90d)
-32.9%
Annualized drift
90d Mean
C$72.55
Expected price
| Horizon | Expected | 68% Range (1ฯ) |
|---|---|---|
| 30 trading days | C$78.47 | C$66.97 โ C$91.93 |
| 60 trading days | C$75.45 | C$60.31 โ C$94.39 |
| 90 trading days | C$72.55 | C$55.15 โ C$95.45 |
Methodology: Range is calculated using 30-day realized volatility via geometric Brownian motion (log-normal model). 68% band = ยฑ1ฯ, 95% band = ยฑ2ฯ. This is a statistical model, not a prediction. Past volatility does not guarantee future results. Not financial advice.
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BRP Inc's stock is currently trading at C$81.21, down 17.17% year-to-date.
With a P/E ratio of 52.82 and a profit margin of just 1.2%, BRP Inc faces challenges in maintaining profitability, impacting investor sentiment.
Bull case
Analysts have raised their target prices for BRP, showing confidence in the company's growth potential. The recent product launches and funding initiatives could boost sales moving forward.
Bear case
The stock has faced significant declines year-to-date, and its recent quarterly loss raises concerns about profitability and market conditions. Investors should remain cautious as the stock trades below its moving averages.
Recent Price Action
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BRP Inc's stock closed at C$81.21 on Tuesday, reflecting a 0.32% increase for the day. However, the stock has seen a decline of 3.35% over the past week and 13.02% in the last month. Year-to-date, BRP has dropped 17.17%, which may concern some investors.
Company News
This week, BRP has been active in the news with several developments. Analysts have raised their target prices for the stock following recent quarterly results, indicating a fair value lift. Additionally, the company announced the Ski-Doo Snow PASS Program, which awards funding for trail and access projects across North America. These initiatives are part of BRP's strategy to enhance its product offerings and community engagement.
Technical Picture
From a technical perspective, BRP is currently trading below its 50-day moving average of C$86.88 and its 200-day moving average of C$91.52, which are down 6.5% and 11.3% respectively compared to the last closing price. The stock's 52-week range is between C$66.92 and C$111.68, positioning it at approximately 32% of its range. With a beta of 1.02, BRP's stock exhibits volatility similar to the broader market. The recent trading volume of 281,578 shares is slightly below the 20-day average of 298,034 shares, indicating a decrease in trading activity.
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