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What's Going On With Quebecor Inc Stock Thursday?

By Wealth Awesome -

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Stocks & ETFs:QBR-A.TO

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Quebecor Inc shares faced a downturn this week amid mixed analyst sentiments.

Quebecor Inc (QBR-A.TO) experienced a decline of 2.20% on Thursday, marking a 4.37% drop over the past week. The stock is currently trading at C$66.70, reflecting a year-to-date increase of 28.42%. Recent analyst actions have influenced the stock's performance, with varying perspectives on its future potential.

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Quebecor Inc

QBR-A.TO

Full stock page →

QBR-A.TO

Quebecor Inc

Source:WealthAwesomeWealthAwesome
$12.94 (24.43%)
120 day period
$52.91$62.40$71.89Feb 13May 12Aug 12

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Market cap

$14.73B

P/E

16.2x

Div. yield

2.17%

Div. / share

$1.50

52W high

$71.47

52W low

$38.27

1W change

-5.08%

Beta

0.63

Analyst Price Targets

Based on analyst covering QBR-A

📉

Wall Street analysts forecast QBR-A stock price to fall 13.5% over the next 12 months.

Consensus

Moderately Bearish

Based on avg. target vs last close (formal rating unavailable for Canadian listings)

Avg. Target

C$57.00

-13.5% Upside

Current Price

C$65.90

Last close

Compare analyst targets across the TSX & TSXV →

Analyst ratings and price targets are updated periodically. Not financial advice.

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Wealth Awesome Price Forecast

WA Model

Statistical 90-day price range based on QBR-A's historical volatility

HistoricalForecast68%95%
C$52.98C$65.79C$78.61C$91.42C$104.24C$117.05TodayMar 30Jun 3Aug 12Sep 24Nov 7Dec 20

30-Day Vol

30.7%

Annualized

90-Day Vol

34.6%

Annualized

Trend (90d)

+50.0%

Annualized drift

90d Mean

C$78.78

Expected price

HorizonExpected68% Range (1σ)
30 trading daysC$69.94C$62.92C$77.74
60 trading daysC$74.23C$63.92C$86.21
90 trading daysC$78.78C$65.60C$94.62

Methodology: Range is calculated using 30-day realized volatility via geometric Brownian motion (log-normal model). 68% band = ±1σ, 95% band = ±2σ. This is a statistical model, not a prediction. Past volatility does not guarantee future results. Not financial advice.

Investor takeaway: While Quebecor's stock has shown significant growth year-to-date, recent analyst price target adjustments suggest a cautious outlook, warranting careful consideration for investors.

Quebecor Inc's stock is currently trading at C$66.70.

The stock has seen a 52-week range of C$36.14 to C$71.47, indicating it is currently at 87% of its maximum price point over the past year.

Bull case

Quebecor's profit margin of 15.6% and a return on equity (ROE) of 35.3% show strong operational efficiency and profitability. These factors could support future growth and make the stock an attractive option for investors looking for stability.

Bear case

Despite its solid fundamentals, analysts have a moderately bearish outlook for Quebecor. Average price targets suggest a potential decline from current levels, which might make some investors hesitant to buy in at this time.

Recent Price Action

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Quebecor Inc shares closed at C$66.70 on Thursday, down 2.20% for the day and a total of 4.37% for the week. This decline comes despite a year-to-date increase of 28.42%, showcasing the stock's volatility amid changing market sentiments.

Catalysts Behind the Movement

Recent adjustments by analysts have influenced Quebecor's stock performance. RBC raised its price target on Quebecor while lowering targets for four other Canadian telecoms. Similarly, CIBC also raised its target for Quebecor, indicating a mixed sentiment in the market regarding the company's future prospects.

Technical Picture

From a technical standpoint, Quebecor's stock is trading above its 50-day moving average of C$66.16, suggesting short-term strength. The 200-day moving average stands at C$55.53, indicating long-term bullish momentum. The stock has a beta of 0.63, reflecting lower volatility compared to the market. With a current volume of 5 shares, the trading activity is slightly above the 20-day average volume of 514 shares, which may indicate a potential shift in interest.


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Wealth Awesome
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Wealth Awesome

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This content has been reviewed by CFA® charterholders and Certified Financial Planners (CFP®) with over a decade of experience in Canadian financial markets. All information is fact-checked against official Canadian sources and regulations.

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⚠️ Professional Disclaimer

This content is for educational purposes only and should not be considered personalized financial advice. While our team brings professional expertise, individual circumstances vary. For personalized guidance, consult with a qualified financial advisor, tax professional, or mortgage specialist.

Published: July 16, 2026
Last Updated: July 16, 2026

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